For trade fair exhibitors
Stop printing brochures.
Start tracking interest.
fær gives your booth a digital presence. Visitors scan a QR code, view your product brochure instantly, and you see who engaged — in real time.
From scan to lead — see how it works
Paper tells you nothing. fær does.
Printed brochure
- Who picks it up
- Who actually reads it
- What caught their interest
fær
- Every scan, live
- Views, saves, shares
- Interest per product
Real-time analytics
Know exactly what landed at your booth
Track scans, brochure views, saves, and shares — per product and per event. See which products drew the most interest while you're still on the floor, not days later.
- New visitor scans tracked automatically
- Daily and weekly trend breakdowns
- Per-product comparison in one view
Consent-based lead capture
Warm leads, not cold badge scans
Visitors who are genuinely interested share their contact info voluntarily. You get a clean leads list with product interest context — showing exactly which brochures each lead saved.
- Only consented contacts, no grey area
- Product interest attached to each lead
- Export to CSV with one click
Up and running in minutes
Upload your brochures
Add your products and upload a PDF brochure for each one. No design work needed — fær renders whatever you already have.
Generate QR codes
One QR per product. Download them, print them, and place them on your stand. Each scan is tracked automatically.
Track and collect leads
Watch your dashboard fill up in real time. After the event, export your leads with full product interaction context.
Pricing
Simple pricing. No subscription.
Start with a free event to try fær on a small stand. Scale up to longer fairs only when you need them.
First event
- Full dashboard, analytics, and leads
- Up to 3 days and 20 products
- No card required
Every event after
- Events from 1 to 30 days long
- Pay only for the days your fair runs
- Up to 100 products per event
* Prices exclusive of VAT, calculated at checkout.
Frequently asked questions
Is there an official event for each trade fair I can sign up to, or do I create my own?
There's no official directory of trade fairs in fær. You create your own event for each fair you attend, even if other exhibitors are at the same physical fair. Your QR codes, lineup, analytics, and leads all belong to your account only — nothing is shared by default.
Can I show the same product at more than one event?
Yes. Add a product once, then assign it to as many events as you like. Each event gets its own QR code per product, and analytics are tracked per event — so you can see which fair drove which engagement.
What's included in the free first event?
Your first event is free, capped at 3 days and 20 products. You get the full dashboard, real-time analytics, and lead capture — no card required.
How does pricing work after the free event?
€99 per day (excl. VAT), for events from 1 to 30 days, with up to 100 products per event. No subscription, no recurring charges — you pay only for the days your fair runs.
What still works after my event ends?
Scanning a QR code shows visitors a friendly "event ended" page — but everything else keeps flowing. Visitors still find your products in their briefcase, view brochures, save them, share them, click outbound links, and grant consent. So you keep capturing engagement after the fair, and your post-event dashboard reflects it.
What happens to saved brochures if I update or delete a product?
Updates show up live: when you change a product's PDF, name, summary, or link, every visitor who saved it sees the new version next time they open their briefcase. If you delete a product, it disappears from their briefcase too. There's no stale archive on the visitor side — what they see always matches what you've currently published.
Can I export my analytics and leads?
Yes. Analytics, leads, and your consent log all export as CSV or XLSX. Headers are localized in English and German.
Can I invite my team?
Yes — up to 10 members per account. Three roles: Owner manages billing and the team, Editor manages products and stand setup, Viewer has read-only access plus exports and QR downloads. Ownership is transferable.
Is fær GDPR-compliant?
Yes. Visitor analytics are anonymous and don't require a cookie banner. Lead capture is opt-in only and stored as an audit-grade consent log. A Data Processing Agreement (DPA) is available to review before signup.
Do visitors need to install an app?
No. Scanning a QR code opens the brochure directly in their phone's browser. Visitors browse anonymously by default; signing in is optional and lets them sync their briefcase across devices and grant consent so an exhibitor can contact them.
Who is fær for?
fær is for commercial exhibitors — companies, agencies, and other businesses that exhibit at trade fairs.
Ready to go paperless at your next fair?
Set up your exhibitor account, upload your brochures, and generate QR codes in minutes.
Get started for free →Your first event is free. fær is for commercial exhibitors only.